CASE STUDY
SCOTIFY STUDIOS ONLINE STRATEGY
ABOUT PROJECT WELLNESS COMPANY
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Project Wellness Company is dedicated to helping you achieve your wellness objectives -- combining skill and expertise that spans the chiropractic and wellness spectrum. Drs. Kyle and Bailey Nye are committed to bringing you better health and a better way of life by teaching and practicing the true principles of wellness care. By combine chiropractic care, massage therapy, nutrition, and exercise, we truly treat the WHOLE body!
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SERVICES PROVIDED
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Website Management
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Sales Funnel Design & Copywriting
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Photography + Videography
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Social Media Management
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Lead Generation
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Paid Traffic via Google + Facebook Ads
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Email Marketing
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OVERALL CAMPAIGN STRATEGY
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Our client came on board with no paid traffic strategy or sales funnel in place. Our team refreshed their Squarespace website design and created multiple Sales Funnel landing pages on Clickfunnels. We took over managing social accounts and posting 2-3x per week on FB and IG.
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Next, we created lead magnets and designed an engaging offer to bring new patient leads. We launched paid traffic campaigns on Facebook & Google to generate new leads and were able to bring in 5-10 qualified appointments per week.
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Over time we continued to implement new lead generation strategies including a Manychat chatbot on FB Messenger and launching a campaign for the client’s 8-week wellness coaching program.
RESULTS & METRICS
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300% increase in average monthly impressions across social channels
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Generated new patient leads at under $50 per Booked Appointment
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Weekly video uploads to FB, YouTube, and IGTV
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Email list went from inactive to achieving over 30% open rate on average (list size 1200)
TESTIMONIAL
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“I had the privilege to hear Brennan speak at an event a few weeks back and it was awesome. His knowledge and passion pours through his work. I am looking forward to working with him.” - Dr. Kyle Nye
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